Thanks to guys like Dude Perfect, trick shot videos are all over the Internet and that’s not a bad thing.
Can you remember the first time you ever saw one?
It may not be a viral video – the Internet wasn’t mainstream yet – but back in 1993 Michael Jordan and Larry Bird starred in a very popular McDonald’s commercial affectionately dubbed “Nothing But Net.”
The Official Name Of The Ad Is “The Showdown”
The premise was that they were going to have a shooting showdown with the winner getting McDonald’s as a prize.
Here’s a quick reminder if you’ve forgotten it, or if you’re just too young to remember.
The ad was overwhelmingly effective, but McDonald’s didn’t attempt to recreate it for 17 years.
In 2010, the ad campaign had a rebirth of sorts, this time LeBron James and Dwight Howard.
Now, you may have just raised an eyebrow, but at the time the pairing made sense.
LeBron’s been LeBron since before he was drafted first overall in 2003, but people forget before Atlanta, before Houston, and before the failed year in Los Angeles, Howard was a legitimate NBA star.
With the Magic, the team that selected Howard No. 1 overall in 2004 and whom he played for until 2012, Howard was named to the All-NBA First Team five times and was the Defensive Player of the Year three times.
In a sense, those commercials were really the first trick shot videos made on a grand scale.